THE TRUTH ABOUT STARTING A SMALL BUSINESS THAT NO ONE TELLS YOU

Starting a small business is equal parts liberating and downright daunting. It’s a giant leap of faith and one that doesn’t always leave you standing on solid ground. Odette Barry, the media, digital marketing and communications expert behind Odette & Co, has been there, done that, bought the t-shirt. When she launched the business back in 2016, she did so with the intention of achieving two things: to offer unparalleled social media, digital marketing, PR and content creation services; and to lead a more balanced, beachside life with her young family.

Two years on and she’s ready to share some home truths about starting a small business that no one tells you.

The good news…

1. It opens up a world of opportunity – for you, and your family

Before taking the leap to launch Odette & Co, Odette led a successful marketing career for more than 10 years, working for the likes of TAFE NSW and the Australian Physiotherapy Association. But truth be told, stepping away from full-time employment opened up a world of opportunity not just for her personally, but for her family. Read more

Odette Barry - Dynamic Business - 31 July 2018