SIX ENTREPRENEURS WHO BUILT THEIR BUSINESS ON SOCIAL MEDIA

We've spoken to a tonne of incredible entrepreneurs who've built their business off the back of emerging technologies.

Social media has quickly become the go-to place to become inspired with Instagram leading the charge thanks to its emphasis on image.

We spoke to six entrepreneurs who owe their success to social media; whether that be through cultivating a careful image or growing an e-commerce brand these heavy hitters have certainly made their splash online.

GEORGIO BATSINILAS AND AARON MCALLISTER FOUNDERS OF FITAZFK

The latest venture for founders Georgio Batsinilas (pictured right) and Aaron McAllister (left) is a 650 square metre gym facility in Brisbane's inner city suburb of Kangaroo Point is set to become one of the most prominent gyms in Brisbane.

"Leveraging off our success with the online FitazFK market, we've been working on creating the ultimate gym experience at our new FitazFk gym," says co-founder Batsinilas.

The fit-founders, with an Instagram following of more than 700,000, are confident their latest move will pay off with 250 people piling onto the waiting list within their first two weeks of advertising.

"We've got around 300 people on a pre registration list now which we are working through, and we've signed up our first 100 founding members already," says Batsinilas.

The odds of success are in the duo's favour if previous records are anything to go by having sold more than 50,000 fitness and nutrition guides online and transforming over 38,500 bodies.

"Initially, FitazFK repaid its capital investment within two days and the growth since then has allowed us to not only invest in the gym but also into Ryan Greasley Fitness which paid for itself in just 10 hours of going live," says Batsinilas.

A major factor in the Brisbane boys success story has come from the unique username @FitazFk which grew to 50,000 followers in just four months and a savvy social media marketing strategy. Read more

Business News Australia - 4 Jan 2018