Professional Services Marketing Wisdom How to Attract, Influence and Acquire Customers Even If You Hate Selling (ebook)

Author: Ric WillmotIf you own and operate your own professional services firm in accounting, finance, law, or another field, €”you know just how important marketing is to the success of your business. If you can't get your name out there, you won't have any customers to call your own. This handy guide offers a comprehensive plan for attracting and acquiring clients for small and even one-person firms with €”no marketing degree required. The strategies and tactics here are fun, easy-to-understand, and doable right now. All you need to bring is enthusiasm and commitment. You'll learn how to identify potential clients, explain why you're their best choice, grow your market share, get great referrals, designate which clients are long-term, profitable keepers, and much more. This ebook: features easy-to-implement marketing tactics and strategies for small professional services firms in any industry, ideal for anyone who runs a small firm, as well as professionals in larger firms who want to climb the ladder, shows readers with no marketing background how to boost their businesses and negates the need for expensive and often ineffective external marketing or sales consultants or branding and public relations firms. For anyone who runs their own firm, this book offers unbeatable guidance on attracting and keeping the clients that small firms need to survive and thrive.Click here and read this eBook