INSTAGRAM GIVES VERGE GIRL SISTERS A BOOST TO TAKE FASHION WORLD BY STORM
When sister duo Daniella Dionyssiou and Natalia Suesskow opened their Brisbane-based clothing boutique Verge Girl in 2007, they didn't expect in just 10 years' time their brand would be a heavy hitting e-commerce and fashion influencer.
The style savvy siblings studied fashion design together at the ages of 16 and 18, later noticing a gap in the market for youth oriented, affordable and on-trend fashion.
After opening Verge Girl stores in the CBD and West End, the girls decided to launch an e-commerce store halfway through 2013 which has since doubled its growth year on year without fail.
Dionyssiou says the company aims to set the standard for on-point affordable fashion with the site being updated with over 100 new items each week.
"We are always focused on streamlining our merchandising and developing our product mix and buying strategy to always stay ahead and provide our customers something new and exciting," she says. Read more
Yasmin Bonnell - Business News Australia - 22 Sep 2017