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HOW A YOUNGSTER WITH A TECH PASSION BECAME A GROUND-BREAKING VR ENTREPRENEUR

By Administrator | 18 September 2017

Sam Hussey has always had a passion for storytelling and film production, buying his first camera at age 13 using spare cash from a side-job selling ice cream.

Now, 17 years down the track, Hussey still has the same passion although he takes it to the next level.

Hussey launched his own experiential agency Lightweave in 2016, a company which specialises in building virtual and augmented reality (VR and AR) solutions for different companies.

Lightweave creates unique licensable VR and AR products for quick release consumer engagement and was an idea that came to Hussey after he experienced the full power of VR for the first time.

"The 'ah-huh' moment was when I put on one of the VR headsets and realised the full capabilities of what this thing could actually do and where it would be going in the future," he says.

The company has grown at lightning pace since launching last year, and Hussey has recently been named a finalist in the Brisbane Young Entrepreneur Awards 2017.

Hussey was also instrumental in augmenting the 2017 Brisbane Festival, deploying VR and AR technology which allowed audiences to experience the full array of shows on offer.

"I've been attending Brisbane Festival events for years, and every year without fail I've found myself at the end of the Festival disappointed that I'd missed out on incredible shows simply because I hadn't engaged with the campaign artwork or promotional collateral," he says. Read more

Yasmin Bonnel - Business News Australia - 15 Sep 2017

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