MOVE OVER LORNA JANE, THIS ONE'S FOR MEN

"Daniel Jones and Darren Nankivell have gone all guns blazing in the fight for a bigger share of their niche market. Already being touted as the market response to Lorna Jane, Brisbane and Perth-based fashion label WPN (pronounced 'weapon') created by the entrepreneurial pair is now taking on the male active-wear industry across the country. Jones and Nankivell started the business by a happy accident in August last year and, according to Jones, the response since then has been both overwhelming and unprecedented." Read more

Paris Faint Brisbane Business News 6 Nov 2015