Melbourne’s BetterView aims to help job candidates showcase their skills through colleague endorsements

With competition in the job market high, it’s becoming increasingly harder for candidates to stand out – cue the stories about impersonating a Postmates delivery person in order to deliver a donut box ‘resume’ to executives at a company or something equally over the top.

However, just as when selling a product or service, word of mouth or personal recommendations can give someone the winning edge – but a recruiter waiting to do reference checks for their final shortlist of two or three candidates can see a whole host of other suitable fits eliminated early on.

Looking to make the process of gathering information about a job candidate from their colleagues early on in the recruitment process is BetterView.

Founded in 2015 by husband and wife duo Kath and Aaron Rau, who operate as co-CEOs, and founding director of GetUp, Evan Thornley, the platform was built on the observation that a resume can tell you what someone has done, but not whether they are actually any good at it or what their potential might be.

“That information does exist, but only in the minds of the people they’ve worked with. So we set out to capture that very information, in a meaningful, verifiable way,” Aaron explained. Read more

Gina Baldassare - Startup Daily - 17 Nov 2017