How Tinybeans tapped 'mum and dad' investors on journey from startup to listed company

Eddie Geller, Sarah-Jane Kurtini and Stephen O'Young started Tinybeans (ASX: TNY) with the goal of creating a scrapbook where parents could capture, share and save memories of their little ones through a secure online platform.

Little did they know, off the back of Tinybeans' landmark IPO in April 2017, the trio would also be reshaping the concept of the 'mum and dad investor'.

As a seasoned entrepreneur and angel investor, Geller wasted no time joining forces with Kurtini and O'Young who he met through the Pushstart Incubator in 2012.

The fledgling Sydney-based business blossomed under Geller's leadership and bootstrapped toward its first capital raising round in July 2014.

By the end of 2016, the business was cashflow positive and the trio decided the time was right to go public.

"We actually had a lot of our users reach out to us, wanting to participate in the stock," said Geller.

"We just felt that was a great opportunity to evaluate the possibilities, and within six months we ended up listing on the ASX in April 2017."

Despite inevitable growing pains and statutory loss associated with publicly listing, Tinybeans' revenue grew by 28 per cent to hit $747,000 during 1H18. Read more

Paris Faint - Business News Australia - 19 Mar 2018