HOW THIS START-UP WENT FROM CROWDFUNDING TO AMERICAN RETAIL

AUSTRALIAN internet device start-up, KoalaSafe, is making waves in the United States after the group signed an agreement to be stocked in 250 American Target retail stores.

"It all began as an idea back in 2014 after my nephew got an iPad for Christmas and was spending all his time playing Minecraft," says Steven Pack, who co-founded KoalaSafe with Adam Mills (pictured).

This idea blossomed into the company now called KoalaSafe which develops a special router with added parental controls that allows parents to easily manage the time children spend online.

The device creates a dedicated Wi-Fi network at home enabling parents to set time limits, block inappropriate content, and see usage analytics all from an iPhone app.

The group's ambitious leap into the US network is a far cry from their crowdfunding beginnings in March 2015.

"We're really proud of our product which is unlike any other available," says Pack.

"KoalaSafe is unique in that we don't charge a monthly fee like other products in the market and our product creates a completely separate network for kids, so parents and children can have a completely independent experience." Read more

David Simmons - Business News Australia - 12 July 2017