Business Studio lunch box forum: how to prepare a brief

Date: Wednesday 20 June 2018

Time: 12.30pm–1.15pm

Where:  Business Studio, level 1, State Library of Queensland

Working with a creative service provider — how to prepare a brief

Michaela Jackson is a communications professional who has worked with organisations large and small, on projects with generous budgets to no budget at all, and with clients and stakeholders as varied as health professionals, senior executives, fuel industry operators, retail customers, and remote communities. After more than 10 years in professional practice and completing a PhD, Michaela now works as a freelance communications professional and a lecturer.

Michaela believes that accessing great skills, knowledge and professional support shouldn’t be limited by the size of your business or project.

Today, small and large businesses alike engage service providers such as photographers, designers or copywriters to help them reach their goals. In this free Business Studio lunch box forum, Michaela showed how to prepare an effective brief, and explained why a brief can save you time and money in the long run.

Participants came away with a briefing template they could modify for their own needs, handy tips, and an overview of the steps involved in engaging a creative service provider.

Our Business Studio lunch box forums feature a new speaker each fortnight. Conveniently scheduled over your lunch break, the lunch box forums serve as a 45-minute inspirational and informative session on a variety of business related topics. Bring along your lunch or grab something from The Library Cafe on your way.

Business Studio membership is free and gives you access to a great range of resources and business support. Visit the team on level 1 to sign up now.

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