4 Key Social Media Skills for Business

"Social media proficiency is fast becoming a requirement relevant to most industries and professions. With 2.34 billion people using social networking platforms worldwide, social media has become more than a potential marketing opportunity. Instead it is a vital tool for managing customer relationships and day-to-day communication. It is not always possible (or financially feasible) for a business owner to outsource social media activities. Often the responsibility is left with internal staff who may have social media experience from a personal perspective, but little knowledge in using it to represent a business." Read more

Dr Karen Sutherland 23 Oct 2016