Webinar: Fostering Innovation & Creativity in Multicultural Teams
By Administrator | 8 July 2016
July 21 @ 1:00 pm - 2:00 pm
Presenter: James Alderton
Organisation: Bamboo Bridge Pty Ltd
James Alderton has held senior executive positions at global technology companies including Asia Pacific marketing director at Tektronix, a world leader in electronic test instrumentation; Asia Pacific vice president for marketing and business planning at IT outsourcing company Electronic Data Systems; China marketing and alliance director for US software giant Oracle; and Asia Pacific director for NCR’s Computer Systems Group. Over his 30-plus years’ in international sales, marketing, and business operations, he was based in Shanghai, Hong Kong, San Francisco and Bahrain. In his current role, as director and principal consultant at Bamboo Bridge, James specialises in helping business executives to master skills in cross-cultural communication and negotiation, international marketing, and leading global business teams.
With different backgrounds, interests and experiences, culturally diverse teams have a greater capacity for lateral thinking and looking at an issue or problem from different perspectives. This diverse thinking drives innovation and the ability to generate higher-quality solutions. However, the potential of multicultural teams is often impeded by the challenges of cultivating trust among team members and overcoming communication barriers. In this webinar, James will look at how to tap into the creativity of culturally diverse teams to generate ideas and implement innovative solutions. He’ll share the lessons learned on communicating effectively across cultures, building team trust, encouraging productive conflict, and creating a culture of creativity.
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