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Selling Your Product To A Big Chain In 5 Painstaking Steps

By Administrator | 28 August 2015

"Working with big retail distributors has helped my company take its product growth to the next level, but forging these types of relationships doesn’t come without risk. I’ve heard numerous horror stories about how large retailers end up putting startups out of business when entrepreneurs fail to conduct in-depth analyses of costs and sales before forming such relationships. Done right, however, one successful partnership with a chain store will inevitably lead to more down the road."

Zeynep Ilgaz, Entrepreneur, 22 Aug 2015. Read more

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