The playful entrepreneur : how to adapt and thrive in uncertain times (book)

Authors: Mark Dodgson and David M. Gann A compelling account of how incorporating play into work can help us overcome the uncertainty and turbulence that surrounds work. How can we learn to deal with uncertainty at work? The answer, as Dodgson and Gann eloquently portray in this pathfinding book, is to learn from the adaptive behaviours of entrepreneurs. Play, the authors show, is a crucial component of this. It encourages exploration, experimentation, and curiosity while it also challenges established practices and orthodoxies. It facilitates change in people and organizations. Drawing on in-depth interviews with entrepreneurs and innovators, this book explains why we should incorporate play into work, what play looks like, and how to encourage playfulness in individuals and organizations.Read this book in the Business Studio