How Whole Kids founder Monica Meldrum landed a deal with Jetstar to supply healthy snacks to young travellers

"A Melbourne-based health food manufacturer has snapped up a potentially lucrative partnership with Jetstar to provide children with healthier in-flight snack options. The deal will see Whole Kids’ organic fruit bars available on all domestic Jetstar flights. Whole Kids was founded in 2005 and has existing supplier deals with Qantas, Coles and Woolworths. The food manufacturer is on track to turn over $6 million by the end of this financial year." Read more

Broede Carmody SmartCompany 3 Jan 2016