How To Make Your App Data Drive Real Insights (The Uber Way)

"Data is having a moment right now. I’m excited that we’re at a point where we don’t have to take huge stabs in the dark on business decisions that could spell ‘spectacular success’ or ‘epic fail’. Yes, there are still risks with every app decision you make. But data lowers these risks down to a non-scary level (that’s a technical business term) and provides a way to measure the effect of your efforts." Read more

Logan Merrick Buzinga 5 Oct 2015

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