The five keys to a better customer service strategy

In the world of business, it is not so much what you offer that counts but how you offer it.

The way you satisfy your customers is what turns them into repeat buyers who deliver positive word-of-mouth messages about your brand to other people.

Customer satisfaction has the potential to boost your bottom line and impact your ultimate success as a business.

It's important to measure this satisfaction and continuously work toward providing your customers with outstanding experiences.

In collaboration with contact centre experts, Merchants, here's how you can create a customer service strategy, from the article, Five Tips To Improve Customer Experience And Grow Your Organisation.

Benchmark your customer service

Start with a customer service vision statement that describes what excellent service means to your company. Your employees, including contact centre agents, can use this as a standard when dealing with customers. Read more

Business News Australia - 14 May 2018