8 Ways to Do Big-Time Marketing Without Spending a Fortune
"Marketing is essential to any company’s bottom line. However, traditional advertising channels such as newspapers, radio and television can get expensive really quick. Furthermore, they may produce little or no ROI. Contrary to these earlier practices, your own marketing strategy does not need to break the bank. Here are several tactics for saving money on marketing while still ensuring that your message reaches your target audience."
Eric Samson, Entrepreneur, 19 Aug 2015. Read more