4 Lessons About Handling Stressed Customers That I Learned From Being a Mover

"When people call certain service companies -- realtors, pest control, movers and the like -- they are essentially dialing 911. That's because they’re likely facing a crisis that involves one of life’s biggest stressors, ranging from birth and death, to marriage and divorce, to a new house or job or no house or job.

A recent study on easing anxiety for stressed-out customers looked at “high-emotion services” (the purchase of a new home or car, computer repair or airline travel, for example) that elicit intense feelings even before the product is purchased or the service begins. The problem the researchers found? These types of companies often fail to sufficiently address emotional triggers in their business models." Read more

Omar Soliman Entrepreneur 10 Oct 2016